CASE STUDY: From Zero to Market Tested in 5 Days

A globally recognised social media brand with a monthly reach of over 1 billion users.

The business saw eCommerce as a natural next step for monetisation but had no clear strategy. Multiple proposals were on the table, all costly and time-heavy. With an IPO approaching, they needed to move fast, learn fast, and reduce risk.

Built a fully branded DTC merch store in just 5 days:

• Focused on speed, simplicity, and commercial learning - not bells and whistles

• Used it as a live proof of concept to test conversion, product resonance, and fulfilment viability

• Designed for measurable insight, not perfection - deliberately lean by design

📈 Delivered real-world conversion data from a billion-strong audience

🧠 Gave the team critical insight into eCommerce readiness - without burning capital

💡 Provided valuable evidence for IPO pricing conversations - fast